Wednesday, September 05, 2007

Old McDonalds - Truth in Advertising

One day several weeks ago while watching The Power Rangers with my oldest son, he suddenly asked me why Old McDonald keeps interrupting his show. A little background is needed. You see for some reason my son has confused Ronald McDonald and Old McDonald from the nursery rhyme. He seems to think they are the same even though one runs a farm and the other is a clown.

I explained that Old McDonald was trying to get him interested in visiting their store to get hamburgers and fries. He asked why? I told him that it was called advertising and the idea was that if they kept reminding him that he would ask us to go there the next time he got a choice. I wasn't convinced he understood it but the line of questioning dropped.

A week or so later we had been at an Aztecs Football practice and I was looking for a fish and chips place by request. I was n a part of town where I couldn't seem to find one and suggested that we go to In and Out burger instead as there was one nearby. Just then my son saw the golden arches and commented to his friend, "I don't know why Old McDonald keeps trying to get me to eat their unhealthy food but I don't want to go there."

I laughed out loud realizing that he had synthesized conversations from my wife saying that he can't always go to McDonalds with the conversation above. Too funny.

1 comment:

mnuez said...

Y'did well. Too bad the lessons you taught him are pretty likely to be overpowered by the constant barrage of millions of advertising messages he'll be seeing in the coming years, but at least you've got a foothold.

Keep it up.